The emergence of the new coronavirus, nCoV-2019, has certainly affected every industry in the world; however, to an industry as global as international mail, the impact has been profound. Mail bound for China, Hong Kong and Macau is facing delays due to mail processing operations in those locations being affected by government efforts to...

  Finding out your direct mail advertising items are coming back as “undeliverable” can be quite frustrating. You’ve lost money, time and potential customers on each piece that comes back to you. So, what can you do about it? By keeping your customer database current, you can make sure your direct mail is getting to...

  With a response rate up to 15 times higher than email, marketing mail continues to generate some of the highest conversion rates of any channel. But, it can deliver even more powerful results if you know how to maximize the benefits of your campaign. To do that, you need better control over the visibility, timing...

Across the country, millions of customers are exhaling a sigh of relief knowing that the holiday season is over and all the shopping and prepping that comes with it. However, one more yearly tradition awaits them as they stare at this year’s piles of returns and exchanges to be made. In fact, UPS estimates that...

  Cross-border eCommerce is set to reach $1 Trillion in 2020, with around 848 million shoppers across the world. In this expansive eCommerce market where new sellers are coming into play almost every day, exploring international markets, commonly known as cross-border trade, is a great way to stay ahead of others in the curve. However,...

In an increasingly busy world, customers are bombarded by messages through both physical and digital platforms. This means having much less time to interpret all of those messages, creating a challenge for businesses to stand out and communicate that message effectively. Businesses have to maximize every chance to break through the noise and reach these...

Black Friday is a big deal for all e-commerce companies since it’s one of the most profitable sales days of the year. It saw an annual growth of 23.6 percent, with online sales bringing in $6.2 billion in 2018. Moreover, Cyber Monday online sales grew by 14 percent in 2018, earning $7.75 billion. Discounting is...

Last week, the Pitney Bowes’ annual Parcel Shipping Index Report was published and showed an impressive uptick in parcel volume.  In 2018, the global parcel volume reached 87 billion up from 74 billion parcels in 2017. The 2018 numbers add up to 2,760 parcels shipped per second. The annual report also forecasts this figure will more...

Great News! The US is to remain in the Universal Postal Union as a compromise deal was reached yesterday. On Wednesday, September 25th, 2019, the UPU reached an agreement that would see the United States remain within the 144 year-old organization. A compromise deal, called “Option V”, was voted in favor of by over half...

  Shipping has come a long way in recent decades, transporting up to 90 percent of the world’s trade in today’s economy, yet it has been relatively cautious to adopt new technologies. This is all about to change however, and although it is happening from many different angles, here are 4 ways new tech is...